Put the mental load down

He's going to forget.
Rico won't.

Rico is a funny little elephant who texts him early about the anniversary, her birthday, Valentine's — with enough lead time to actually do something. You set it once; he installs nothing; you stop being the calendar.

You set it up in two minutes. He installs nothing — not even an app.

Rico
Rico 🐘text message
Today 8:02 AM
Morning 👋 your anniversary with Sarah is 10 days out (the 14th). Book somewhere nice this week before the good tables go.
on it — you're a lifesaver
That's the job. I'll nudge you about flowers closer to the day. 🐘

Watch

Meet the elephant who never forgets.

“He cried at a bowtie.”

How it works

Three steps. They do none of them.

She sets it up once in two minutes. He installs nothing — Rico just texts.

1

Enter the dates

The anniversary, her birthday, Valentine's — whatever keeps sneaking up. Two minutes, once.

2

Rico texts early

Days ahead, not the morning of. Enough time to book the table and order the gift.

3

Right on time

He shows up thoughtful and on schedule. The hard part was always just remembering.

Why early beats on-the-day

A morning-of alert is a guilt notification.

The calendar ping he swipes away at 7:58am? Useless. By then the good restaurant is booked, the flowers are gas-station carnations, and the gift won't ship in time.

He's not the villain — the timing is. Rico fixes the timing. Real lead time is just an act of love with a calendar attached.

7:58am · the day of
“Anniversary today.” → swiped. Panic. Carnations.
9 days out · from Rico
“Big one's coming. Book Lucia's now before Friday fills up. Trust me — I never forget. 🐘”

Three ways to use it

However the calendar ambushes your house.

For you

Stop being his unpaid memory.

You shouldn't have to project-manage half the calendar. Hand it to Rico and put the mental load down — for good.

★ Most gifted

As a gift

The gift she'll actually use.

Woman-to-woman insurance. Slip it into the shower or wedding pile and make her the most thoughtful person in the room, one date at a time.

For him

Look thoughtful with zero effort.

He gets the credit, the good table, and the “wow, you remembered.” Turns out remembering was the only hard part.

Pricing

Less than the flowers you'd panic-buy at the gas station.

For your household

$29 · one year

A whole year of him looking like he remembered. You can stop holding the dates in your head.

Set him up — $29
  • Unlimited dates & reminders
  • Smart lead time, set per date
  • Reminders can route to you too
  • He installs absolutely nothing

From the group chat

Receipts from people who looked good on time.

Heads up — anniversary in 8 days. Book Bestia tonight, it fills up. You've got this. 🐘
bro you just saved my whole month
Marcus T.
Gifted by his wife
Bought it for my brother-in-law at the bridal shower. Best $29 the family ever spent.

He's now “the thoughtful one.” Honestly? He'll take it.

Priya R.
Bought it as a gift
2 weeks out: order her gift now, the good one ships slow. Don't make me text again. 🐘
ordering RIGHT now
Dani & Sam
Set it up together

FAQ

The questions you're already asking.

No — that's the whole point. Rico sends a normal text to his normal phone. No app, no login, no setup on his end. You do the two minutes; he just receives.

Early enough to actually do something — days ahead, set per date, so there's time to book the restaurant and order the gift before the shipping cutoff. Never a useless morning-of ping.

Rico's nudges are friendly and well-timed, so they're easy to act on. And reminders can route to you too, so the date never quietly slips by.

Not at all. Rico doesn't text anyone who hasn't said yes — the recipient gets a single confirmation and opts in himself. If he'd rather not, the reminders simply come to you instead. Nobody gets surprise texts from an elephant.

Absolutely — that's the most popular way to use Rico. A full year, with a printable card. The recipient sets up the dates; you just look like the best gift-giver at the shower.